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I. The Two Major Hurdles in the US Market: Regulation and Logistics

For any overseas supplier aiming to enter the US food and beverage market, the strict compliance requirements of the US Food and Drug Administration (FDA) and the complex logistics challenges across the continent are two significant barriers. US distributors’ biggest fears are product seizures due to regulatory issues or missing peak sales seasons due to supply chain disruptions.

1. Supply Chain Risks for Traditional Boba in the US

Risk Point	Description
FDA Review	Additives and preservatives in traditional tapioca pearls require a time-consuming and complex FDA review process.
Cold Chain Dependency	Many semi-finished boba products require strict cold chain transport, risking spoilage if interrupted.
Port Delays	Products with a short shelf life face significant loss if delayed at US ports or during inland transport.

II. Instant Boba: Compliance and Resilience Designed for the US Market

Our “No-Cook Instant Boba” solution was designed from the outset with the specific needs of the US market in mind, offering distributors a high level of security.

1. Extreme Simplification of Product Compliance

• Clean Label Ingredients: Our Popping Boba and Konjac Pearls use natural or FDA-approved ingredients, significantly simplifying the FDA review process.

• Complete Certification Documentation: We provide a full set of product specifications, production processes, and third-party test reports, ensuring distributors can smoothly pass all customs and retailer audits.

• International Standards: Products comply with ISO, HACCP, and other international food safety standards, seamlessly meeting the supplier requirements of major US retailers.

2. The “Resilience” Advantage in the Supply Chain

• Simplified Logistics: Instant products do not require strict cold chain transport (or only require ambient/chilled), reducing reliance on expensive refrigerated containers and effectively mitigating cold chain interruption risks.

• Extended Shelf Life: The long shelf life of the product provides a time buffer for long-haul transport across the US, ensuring product quality is unaffected even by port or inland transport delays.

• Optimized Local Warehousing: Distributors can more flexibly establish ambient warehousing across the US, lowering storage costs and enabling faster local delivery.

III. US Distribution Partnership: Our Localized Support

We are seeking distribution partners who are committed to deeply cultivating the US market and prioritize compliance and long-term cooperation.

Support Item	Description	Business Value
FDA Consulting Support	Providing professional consultation on FDA registration and label review to ensure full compliance with US regulations.	Reduces distributor’s regulatory risk and compliance costs.
US Inland Logistics Optimization	Assisting partners in planning the best ambient/chilled logistics routes from ports to inland warehouses.	Ensures supply stability and reduces transport loss.
Insurance and Risk Sharing	Offering comprehensive product liability insurance and quality assurance to share market risks with distributors.	Establishes a long-term, trusting partnership.

Conclusion: Safety, Stability, Compliance – The Foundation for US Success

In the US market, while product innovation is important, safety, stability, and compliance are the cornerstones of success. Our Instant Boba solution provides US distributors with a “green channel” to achieve success.